Top Virtual Fitness Programs in Colombia Q1 2023

In the first quarter of 2023, virtual fitness programs experienced diverse performance trends in Colombia. Here’s a closer look at the top five apps based on their weekly downloads, revenue, and active users.

FitPro saw a notable decline in weekly downloads, starting from 65K in late December and dropping to around 21K by the end of March. Active users also decreased from 377K to 218K over the same period.

Home Workout - No Equipments experienced fluctuations in weekly revenue, peaking at $287 in late February before falling to $166 by the end of March. Downloads began at 9.4K in late December, rose to 18.1K in early January, and then gradually decreased to approximately 10.6K by the end of March. Active users showed a decline from 89K to around 94K.

Home Fitness Coach: FitCoach had a significant drop in weekly revenue, starting at $2.9K in late December and falling to $1.3K by the end of March. Downloads surged to 50.4K in early January but dropped sharply to around 3.6K by the end of March. Active users also saw a decline from 28K to about 15.4K.

Sweatcoin Walking Step Counter showed more stable performance. Weekly revenue varied, peaking at $207 in late January and ending at $166 in late March. Downloads fluctuated, starting at 9.8K and ending at 11.8K. Active users decreased from 209K to 153K over the quarter.

Six Pack in 30 Days - 6 Pack had relatively stable weekly revenue, peaking at $147 in mid-January and ending at $64 in late March. Downloads started at 7.3K in late December, peaked at 11.2K in early January, and then gradually decreased to around 7.1K by the end of March. Active users showed a slight decline from 86K to 82K.

These insights are based on Sensor Tower data, providing a detailed overview of the performance trends of top virtual fitness programs in Colombia during Q1 2023. For more detailed insights, visit Sensor Tower.